International Search Engine Optimisation Services

Get found in every market that matters.

Ranking well at home doesn’t mean you’ll be visible somewhere else. Your competitors change, people search differently, and the keywords that bring customers to your website in one country may have little value in another.

Search itself is changing too. Your customers might find you through Google, or they might ask ChatGPT which companies can solve their problem.

Our international SEO services help you understand how people search and discover brands in each market, then improve your visibility across traditional and AI search.

What we can help with

International SEO strategy

Know where the opportunities are before investing in content. We research your target markets and build an SEO strategy around the searches that can bring the right people to your business.

Multilingual keyword research

We research how people search in their own language, using native-language expertise alongside SEO data. You get keywords based on real search behaviour rather than translations of an English keyword list.

Multilingual SEO

Already operating in several languages? We help you improve organic visibility across them, from existing content and on-page SEO to new opportunities you haven’t covered yet.

International SEO audits

Find out what is holding your international visibility back. We look at your current search presence, content and international setup, then show you where the problems and opportunities are.

SEO content strategy

Keyword data is only useful when you know what to do with it. We turn research into a content plan based on what your audience is searching for and where there is a realistic opportunity to compete.

AI search

Search behaviour now extends beyond Google. We look at how your business appears in AI-generated answers and what can improve your chances of being discovered when potential customers use tools such as ChatGPT to research their options.

International SEO starts with local search behaviour

Expanding internationally often starts with a reasonable question: how do we take what already works and use it somewhere else?

Sometimes you can.

Other times, the audience is looking for something different. Your strongest competitor may be a company your home team has never heard of. A channel that performs brilliantly in one country may barely matter in another.

We help you find those differences before they become expensive mistakes.

Already international?

You may already have translated websites, local domains or multilingual content that has never performed as well as the original.

We can work with what you have. That might mean identifying pages with untapped potential, revisiting keyword targeting or finding gaps where competitors are capturing searches you currently miss.

We’ll tell you what we think is worth fixing and where we wouldn’t spend the money.

SEO expertise with language expertise built in

Crisol has worked at the intersection of search and language for years. Our international SEO work is carried out by SEO specialists who understand multilingual search, working with native-language specialists where the market requires it.

That distinction matters. Someone needs to understand the SEO data, but someone also needs to recognise when the data means something different in the language and culture behind it.

For larger projects, we can bring SEO research, content and localisation together within the same Crisol team.

Don't just take our word for it

Crisol is one of our hidden secrets at TrueLayer 🤫 They’re incredibly knowledgeable about content strategy and translation, and SEO. Thanks to their amazing work, we managed to build a localisation capability from scratch, that supported the entire company – from marketing to product.

Bruno AlmeidaCEO

It's hard to find someone who's as committed, transparent, reliable, and to be frank so damn good at what they do as Crisol are.

Martina RussoCEO at Moving Words

We work with Crisol for all our Spanish digital marketing needs. They are super involved in all the different projects and we can always count on the quality of their work. We couldn't expect a better partner for SEO projects and I couldn't recommend them enough.

Maud MuscatMarketing Agency Project Manager

What working with us looks like

You work directly with the specialists carrying out your research and making the recommendations.

We can take on a defined international SEO project or work alongside your marketing team over time as your search presence develops. If the work expands into content or localisation, we bring in the relevant Crisol specialists without making you start again with another supplier.

Need us to write the content too?

Research often shows you exactly what content is missing. We don’t have to stop at the spreadsheet.

Our content marketing team can turn the SEO strategy into landing pages, articles and other search-led content, either in your original language or across multiple markets.

Price list (end clients)

Are you a marketing agency or LSP? You can request an agency discount (up to 20% off).

Price per hour From £100
We need to know the specifics of your project before providing a more precise and tailored pricing proposal. The project's scope, complexity, turn-around time, and requirements are all factors that impact the final pricing.
25-hour package 5% off
Buy 25 hours upfront to enjoy the benefits of our bundled package pricing. This package allows you to allocate the purchased hours flexibly based on your project's needs. All our packages let you use the hours within a 3-month period.
50-hour package 7% off
Book our 50-hour package to benefit from an extended engagement with our team. All our packages let you use the hours within a 3-month period.
75-hour package 10% off
Pay for 75 hours upfront to maximise your savings. All our packages let you use the hours within a 3-month period.
100-hour package 13% off
Our 100-hour package is specifically designed for large-scale projects involving complex websites with multiple languages and numerous pages. All our packages let you use the hours within a 3-month period.

Your globalisation journey starts here.

Frequently asked questions

What is international SEO?

International SEO is the process of improving a website’s organic search visibility across different countries or languages. It involves understanding how search behaviour changes between markets and making sure search engines can serve the appropriate content to users in each one.

Is international SEO the same as multilingual SEO?

They overlap, but they aren’t identical. International SEO can involve targeting different countries that share a language, while multilingual SEO focuses specifically on search visibility across different languages.

Can you translate our existing keywords?

We can, but we wouldn’t recommend using translated keywords as your keyword strategy. We research actual search behaviour in the target market so the decisions are based on what people search for there.

Should SEO research happen before translation?

Where possible, yes. Keyword research can influence page structure, terminology and even which content is worth localising. Doing the research first means those decisions can inform the content from the beginning.

Can you work with our existing SEO or marketing team?

Yes. We can handle the international or multilingual part of an existing SEO strategy, provide research for your internal team or work with your current agency.

Hello!

We’re Crisol. We’re award-winning global marketing and SEO specialists for the SaaS, hospitality, food, education, and wellness sectors.

We help big brands and small businesses to produce locally persuasive and SEO-friendly marketing content across markets, to increase conversions, reduce churn, and engage global customers like never before.

And we’re ready to help you, too! Hire one of us as a freelancer or all of us as a boutique agency.

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