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Translation, Localisation, and Transcreation Services

Your marketing needs to work in every language.

Reaching an international audience takes more than making your existing content understandable. The message still needs to persuade, sound like your brand and make sense to the people you’re trying to reach.

We combine marketing and language expertise to help your content do the same job across markets, whether that calls for translation, localisation, transcreation or a different approach altogether.

What we can help with

Marketing translation

Translate marketing content without losing what made it work in the first place. We work with websites, campaigns, emails and other customer-facing content where tone and intent matter as much as meaning.

Localisation

Adapt your content for the market it’s going into, accounting for the linguistic and cultural differences that affect how people understand and respond to it.

Transcreation

Your existing content may still have value in another market, but deciding what to reuse, adapt or create requires more than translation. We help you make those decisions before you start producing content.

Multilingual content

Create content directly for international audiences rather than adapting something that was originally written for another market.

Machine translation post-editing (MTPE)

Use machine translation where it makes commercial sense, with professional linguists reviewing and editing the output to the quality your content requires.

AI-assisted language services

Build AI into multilingual workflows without lowering your standards, from workflow design and prompt architecture to human QA of AI-generated content.

Translation is part of the marketing

A campaign doesn’t stop being marketing because it crosses a language barrier.

The person reading the translated version still needs a reason to pay attention and, eventually, buy. That means decisions about language need to account for the audience and what the content is supposed to achieve.

We’ve worked this way since Crisol was founded in 2016. Translation was where we started, and that background now sits within the wider global marketing work we do.

Different content needs different treatment

Not every piece of content needs a translator spending an hour debating a headline. And the copy at the centre of a major international campaign probably shouldn’t go through the same process as 5,000 low-visibility product descriptions.

We help you decide where human translation or transcreation earns its cost and where technology can sensibly do more of the work.

That might mean a fully human process for your highest-value marketing content and MTPE or an AI-assisted workflow elsewhere. The decision comes from the content, its audience and the consequences of getting it wrong.


Marketing and language expertise under one roof

Traditional translation workflows often begin after the marketing decisions have already been made.

We can get involved earlier.

If a campaign is going into several markets, our language specialists can flag where an idea may be difficult to carry across before you commit to it. If organic visibility matters, multilingual keyword research can inform the localisation rather than being added afterwards.

And when the work needs input beyond localisation, our SEO, content and global marketing specialists are already part of the same team.

Don't just take our word for it

Price list (end clients)

Are you a marketing agency or LSP? You can request an agency discount (up to 20% off).

  • Price per hour From £100

    We need to know the specifics of your project before providing a more precise and tailored pricing proposal. The project's scope, complexity, turn-around time, and requirements are all factors that impact the final pricing.

  • 25-hour package 5% off

    Buy 25 hours upfront to enjoy the benefits of our bundled package pricing. This package allows you to allocate the purchased hours flexibly based on your project's needs. All our packages let you use the hours within a 3-month period.

  • 50-hour package 7% off

    Book our 50-hour package to benefit from an extended engagement with our team. All our packages let you use the hours within a 3-month period.

  • 75-hour package 10% off

    Pay for 75 hours upfront to maximise your savings. All our packages let you use the hours within a 3-month period.

  • 100-hour package 13% off

    Our 100-hour package is specifically designed for large-scale projects involving complex websites with multiple languages and numerous pages. All our packages let you use the hours within a 3-month period.

Your globalisation journey starts here.

What working with us looks like

We start with the content and what you need it to achieve.

For some projects, you’ll work with one specialist linguist. For larger multilingual projects, we can assemble and manage a team across languages while one of Crisol’s senior team oversees the work and keeps it consistent.

We can work inside your existing localisation and marketing tools, or manage the process for you if you don’t have one in place.


Need people to find the localised content too?

A perfectly localised website has limited value if your target audience never finds it.

Our international SEO team researches how people search in each market and can bring that insight into your website structure, keyword targeting and content before or during localisation.

Frequently asked questions

What is the difference between translation, localisation, and transcreation?

Translation transfers content from one language into another. Localisation goes further by adapting it to the conventions and expectations of a particular market. Transcreation gives the linguist more creative freedom to recreate the effect or idea behind the original when translating it closely would weaken the marketing.

You don’t need to decide before contacting us. We look at the content, where it will be used and what you need it to achieve, then recommend the approach that makes sense.

Yes, when it suits the content and the project. We also provide fully human translation and transcreation. We don’t apply one workflow to everything simply because the technology is available.

Machine translation post-editing involves a professional linguist reviewing machine-translated content and correcting it to an agreed quality level. The amount of editing required depends on the content, the machine translation output and how the finished text will be used.

Yes. SEO localisation has been a core part of Crisol’s work for years. We can carry out multilingual keyword research and adapt the content around how people actually search in the target market rather than translating keywords literally.

Our core team has particular expertise in European and Latin American languages, supported by a trusted network of specialist linguists covering more than 15 languages. We select linguists according to the market, subject matter and type of content involved.

Crisol Translation Services SaaS Marketing & SEO Translation Services - Team members hero 2

Hello!

We’re Crisol. We’re award-winning marketing and SEO translation specialists for the SaaS, hospitality, food, education, and wellness sectors.

We help big brands and small businesses to produce locally persuasive and SEO-friendly marketing content across markets, to increase conversions, reduce churn, and engage global customers like never before.

And we’re ready to help you, too! Hire one of us as a freelancer or all of us as a boutique agency.

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